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Why are shorter songs dominating streaming platforms?
Feature Francesca O'Callaghan Feature Francesca O'Callaghan

Why are shorter songs dominating streaming platforms?

Songs that once took several minutes to develop can now reach their chorus within seconds, with some tracks barely passing the two-minute mark. For artists competing for attention across Spotify, TikTok and Instagram Reels, the appeal is clear: a shorter song can offer a quicker payoff and encourage listeners to play it again.

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